2/21/19 – FIRST SHIPMENT OF PEGASUS PINS ARRIVES

Thursday, February 21, 2019. Louisville, KY. – The first shipment of 2019 Kentucky Derby Festival Pegasus Pins is here! The pins arrived at the Evan Williams Bourbon Experience on Main Street this morning. It’s the first place you can purchase a 2019 Pegasus Pin beginning today. Heaven Hill Distillery has also produced a special Evan Williams Single Barrel Gold Pegasus Pin Edition bottle to commemorate the 47th edition of the collectable pins. The bottle features a Gold Pegasus Pin sealed in wax on the neck of each bottle.

“Our continued partnership with the Kentucky Derby Festival is a testament to our shared commitment to bring unique cultural experiences to the Commonwealth,” said Evan Williams Bourbon Experience Artisanal Distiller Jodie Filiatreau. “We look forward to welcoming fans throughout the 2019 Festival with a toast of Evan Williams Bourbon.”

Evan Williams Bourbon Experience at 528 W. Main Street will be the only location in town selling Pegasus Pins through March 4th. This year’s pin design is inspired by the Festival’s official uniform jacket, just released last spring. The plastic pin is a miniature version of the jacket in fuchsia and Caribbean blue.
The commemorative bottles are available for purchase at the Evan Williams Bourbon Experience while supplies last for $74.99.

Starting March 4, the pins will be available at 1,000 retail locations and will sell for $6 each ($7 at the entrance to events). Pins will be sold in grocery stores, gas stations, banks and other retail outlets around Kentuckiana from Elizabethtown to Louisville and in Southern Indiana, as well as online at PegasusPins.com. Festival Fun Packs also return this year, featuring a Commemorative “Pegasus Power” Superhero Pin and 4 Pegasus Pins, for only $25. Children 6 and under are not required to have a Pegasus Pin for admission to Festival events.

“The Pegasus Pin is your key to two weeks worth of fun,” said Mike Berry, Kentucky Derby Festival President & CEO. “They provide free admission into more than half of the Festival’s events, and any 2019 plastic pin could make you a Grand Prize winner!”

The Festival will give away 8 Weekly Grand Prizes and any 2019 Pegasus Pin can win. The prizes will be given away on Fridays beginning Friday, March 15, through Friday, May 3. This year’s Weekly Grand Prizes include an Evan Williams Bourbon Experience Speakeasy Bourbon Party, $2,500 Main Event Entertainment Gift Card, $2,500 AAA Vacation Package, $2,500 Commonwealth Credit Union Visa Gift Card, $2,500 Cox’s Smoker’s Outlet and Spirit Shoppe The Cox’s and Maker’s Mark Bourbon Experience, $2,500 Meijer Shopping Spree, $2,500 Papa John’s Gift Card, $2,500 Kroger Fuel Card, and $2,500 Kroger Grocery Card. The drawings will be broadcast on WAVE 3 News.

Those who find and register a Gold Winner Pegasus Pin also have a chance to win the 2019 Honda CR-V Grand Prize to be given away Friday, May 10 on WAVE 3 News. With more than 12,000 of these pins in circulation, the odds of finding a Gold Winner Pegasus Pin are approximately 1 in 20.

Along with the chance to win Grand Prizes, each Pegasus Pin envelope also includes 3 coupons provided by retail partners including Kroger, Papa Johns, Meijer, Main Event, Cox’s Smoker’s Outlet & Spirit Shoppe and Liquor Barn/Party Mart, to name a few.

About Pegasus Pins: The Pegasus Pin Sponsorship program was started as an awareness campaign for the Derby Festival in 1973. At that time, only 10,000 of the plastic pins were produced. The 1973 version of the pin is valued at $800-$1,000 and it’s rare to find them. Since then, the pin sponsorships have become one of the primary sources of funding for Derby Festival events. A pin sponsorship investment is a way fans can support the Kentucky Derby Festival, a not-for-profit organization providing world-class entertainment. More than 250,000 of the pins are produced each year.

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